SMARTSTATEVISUAL IDENTITY · 2026
EugeniuBrand identity &Exhibition designFor iGamingCatrucArt directorFor brands
Portfolio 2026
I take brandsfrom the first sketchto the finalguidelines —and into physical space.
01Identity
02Stands
Soft2Bet · iGB Amsterdam
Exhibition Stand · 2024
iGATE · iGB Amsterdam
Exhibition Stand · 2024
Soft2Bet · ICE Barcelona
Exhibition Stand · 2025
WOW Partners · Legiano
Exhibition Stand · 2025
Soft2Bet · Stand Concepts
Exhibition Stand · 2025
Soft2Bet · City Stand Concept
Exhibition Stand · 2024
03Visuals
PARIMATCH
Game of Sports
ART DIRECTION · CGI · RETOUCHING
2017
MIELE
via INK, London
RETOUCHING · POST-PRODUCTION
2019
NATIONAL GEOGRAPHIC
via INK, London
CONCEPT SKETCHES · RETOUCHING
2019
ASTON MARTIN F1 TEAM
via INK, London
RETOUCHING · POST-PRODUCTION
2021
04About
BRANDS, FULL CIRCLE. FROM THE FIRST SKETCH TO THE FINAL GUIDELINES — IDEA, LOGO, 3D, KEY VISUALS, SYSTEM. THEN INTO REAL SPACE: EXHIBITION STANDS FOR THE BIGGEST IGAMING EXPOS. WITH A BACKGROUND IN INTERIOR DESIGN, I SEE SPACE AS PART OF THE BRAND, NOT AN AFTERTHOUGHT.
Experience
- 01Soft2Bet — Art Lead2023–Present
- 02Parimatch Tech — Art Director2022–2023
- 03Freelance — Self employed2017–2022
- 04INK — Retoucher2016–2017
- 05Beauty & the Beast Studio — Art Director & Co-partner2014–2017
- 06Piko — Art Director & Co-partner2008–2017
- 07Carioca Studio — Internship2012
- 08Cohn & Jansen JWT — Internship2011
05Awards
- 01Kiev International Advertising Festival — Gold, Craft2013
- 02Kiev International Advertising Festival — Silver & Bronze2015
- 03200 Best Digital Artists Worldwide2017
- 04200 Best Ad Photographers Worldwide2016
- 05200 Best Illustrators Worldwide2016
- 06ADPrint European Design & Advertising — Design Angel2012
Let'stalk
eugeniu.catruc@gmail.comEugeniu Catruc©2026